Fix Auto – Bee
Loopmedia edited the latest series of broadcast spots for Fix Auto. Each of the four commercials in the series features an amusing take on minor vehicle dents and dings – precisely the type of accidental damage that generates a large percentage of Fix Auto’s walk-in business. All of the videos feature comical scenarios that conclude with one of the characters stating, “Ahh F…” – only to quickly transition to an announcer finishing their sentences with, “Fix Auto, the first words that should come to mind after an accident”. The sly humour helps to capture the viewer’s attention while the seamless transition to the announcer’s brand message reinforces the notion that Fix Auto is their to help.